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Cracker Jack Cocoanut Crisp can
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Object ID 001739

Object Name Cracker Jack Cocoanut Crisp can

Object Desc Large yellow can of Cracker Jack Cocoanut Corn Crisp.

Collection General Collection

Accession # CMY001392

Alternate ID

General Category History

Category Food Containers


Source Category Found In Collection

Accession Date JAN 1,1991


Location Room 4, Shelf 1

Object Date

Start Year Range 1930

End Year Range 1950

Status On-Site Collection Storage

Object Keywords Cracker Jack Co.,Cocoanut Corn Crisp,tins,food,

Title Cracker Jack Cocoanut Crisp can

Description Large yellow cylindrical can to hold Cracker Jack Cocoanut Corn Crisp. Can has tin lid with "Keep Cover On Tight" engraved. Yellow Label on front and back reads "The Cracker Jack Co's/Cocoanut Corn Crisp/[full color picture of crisp]/made by/Chicago The Cracker Jack Co. U.S.A." Sides of can contain "Notice" for home use and ingredient list/Net Wt. 1 lb. Bottom of can has "Continental" symbol (can maker?). Can is empty.


Approx Collection Date

Height 8.75

Length 0

Width 0

Depth 0

Diameter 5.5

Circumference 0

Weight 0

Unit of Measure Inches/ounces

Dimension Details Measurements refer to entire can.

Quantity 1



Site Details

Place of Origin

Maker The Cracker Jack Co.

Maker Details The Cracker Jack name was registered in 1896. In 1902, the company was reorganized as Rueckheim Bros. & Eckstein. "Take Me Out to the Ball Game", a song written by lyricist Jack Norworth and composer Albert Von Tilzer, gave Cracker Jack free publicity when it was released in 1908 with the line, "Buy me some peanuts and Cracker Jack!" In 1922, the name of the Chicago company was changed to The Cracker Jack Company. The Cracker Jack Company was purchased by Borden in 1964 after a bidding war between Borden and Frito-Lay. Borden sold the brand to Frito-Lay parent PepsiCo in 1997, who quickly incorporated Cracker Jack into the Frito-Lay portfolio. In 2013, Frito-Lay announced that Cracker Jack would undergo a slight reformulating, adding more peanuts to Cracker Jack and updating the prizes to make them more relevant to the times.

Maker Mark


(click for full image)

Image Caption CMY001392

Description Cocoanut Corn Crisp Can


Date MAR 12,2014

Summary Good

Assessor Cassie Coffey

Notes There is some rusting on the lid. Some scraps and tears in the label, but everything is vibrant and readible.


Date MAY 30,2014

Summary Location change

Notes Location changed to Room 4, Shelf 1 from Room 4, Shelf 2 - automatic entry by admin