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Chudnow Museum
Chudnow Museum
Toni Home Permanent advertisement
  1. Details
  2. Images
  3. Conditions
  4. Events
  5. Provenance
  6. Notes

Details

Object ID 001155

Object Name Toni Home Permanent advertisement

Object Desc Cardboard advertisement for Toni Home Permanent kit with graphic of woman at right and text in a white circle at top "Gentle Toni is soft and natural from the very first day"

Collection General Collection

Accession # CMY001805

Alternate ID

General Category Printed Material

Category Advertisements

Source

Source Category Found In Collection

Accession Date JAN 1,1991

Credit/Acknowledgement

Location Room 7, Shelf 8

Object Date 1951

Start Year Range

End Year Range

Status On-Site Collection Storage

Object Keywords Toni Home Permanent,advertising,cosmetics,merchandise displays,Gillette Safety Razor Co.,signs,grooming,


Title Toni Home Permanent advertisement

Sub-Title

Series

Edition

Description / Abstract

Physical Description Cardboard cut-out advertisement. At top there is a white circle with text, "Gentle / Toni / is soft and natural from the very first day". Image of woman at right. At bottom there is a graphic of an in-store display for the permanent kits and instructutions on how to insert sign into it. On back there is writing in pencil at bottom center " July Aug 1951" Measurements: 15 1/4" H x 15 1/4" W

Author

Author Details

LCCN

ISBN

ISSN

Language English

Publisher

Publisher Details

Spine / Label

Images

(click for full image)

Image Caption CMY1805

Description

Conditions

Date JAN 8,2014

Summary poor

Assessor BN

Notes On front, there are small brown stains throughout. At top left, there is a large stain. Over graphic of woman, there are scratches and wear on edges. On back, paper is dirty and at bottom right corner there is a small section of brown dots. Creasing at top left. Cardboard is fraying at left.


Events

Date JAN 8,2014

Summary Location change

Notes Location changed to Room 7 from Room 2 - automatic entry by admin


Date JAN 16,2014

Summary Location change

Notes Location changed to Room 7, Shelf 3 from Room 7 - automatic entry by admin


Date JAN 28,2014

Summary Location change

Notes Location changed to Room 7, Shelf 9 from Room 7, Shelf 3 - automatic entry by admin


Date FEB 27,2014

Summary Location change

Notes Location changed to Room 7, Shelf 8 from Room 7, Shelf 9 - automatic entry by admin


Provenance

Notes

Date JAN 8,2014

Notes Toni Home Permanent Company was run by Irving B. Harris and his brother near Forest Lake, Minnesota. The company sold to the Gillette Safety Razor Co. in 1948. The more popular ad for the company was "Which is the Toni?" The Toni doll was also a part of marketing for the brand.